Illusions of truth

Y Samphy   |   July 15, 2020

Something new will become true to us if it is repeated frequently enough.

If you want your friend to believe that Mount Everest is 4764 meters high, expose them frequently enough to the statement, or just part of it.

Familiarity creates the (illusions of) truth.

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Y Samphy

About the author

I am a business and legal consultant. My former employers and clients include embassies, multinational consulting companies law firms and NGOs. Productivity and self-improvement are at the heart of my career and life. On this website, I want to help you become more productive and live up to your potential. Learn more about me here.


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